Category: Uncategorized

How to have better meetings with prospects #1 Okay, you’ve made the appointment, you’ve qualified the lead, and you’re ready to turn a prospect into a client. Now the real business begins: how should you approach the meeting, how should you construct the meeting and how should you close! In today’s blog, we deal with ‘Approaching the Meeting’. Start with the End in Mind Before you start your meeting, jot down on a notepad three key statements that you wish...

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Whether you are 10 years, or 10 minutes in business, the key to success in B2B is the same: KNOW YOUR MARKET. Still, it surprises us how many companies have little or no data on their target market. Even those who claim to 'really know their market' are clueless when questioned on key essentials such as: where does your target 'sweetspot' lie, do you know the name of the key decision maker in each company, do you know their position...

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Do you think about ethics when you consider sales? Most people don’t.  You’re far more likely to hear people associate sales with negative connotations that illustrate how manipulative salespeople can be – often selling people something they don’t even need.  Have you ever heard the phrase, ‘he could sell sand to the Arabs?’ The day of the slick, snake-oil salesman is gone.  Reputation is now King.  And to forge ahead in sales these days, thankfully, you need to be an...

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Let’s face it; if you’re in business then you’d better be in the business of picking up your phone. I know that most of us are afraid of cold calling, but the key to growing a steady stream of new business opportunities is to get over that fear and to learn how to make ‘warm’ calls instead.  If you have a team of internal telesales/marketing people –then make sure that they have the right kind of know-how to grow your...

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  Connect121 is a high end telemarketing and lead generation company, based in the West of Ireland, with a proven record in creating a stream of new clients for business in the IT, consultancy, security, print, food and services sectors. We believe that getting business together on a one-to-one basis is the best way of creating longterm commercial relationships. This is why we take the time to learn our clients story, to find their ideal match, and to individually contact 1000s of companies that can become longterm customers.

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