Market Research is often neglected by companies of all sizes, yet we advise regular MR campaigns as a key way of increasing the value of your service/product and your company’s profitability.
A Connect 121 Market Research campaign will help you to uncover new routes to market, to find ways of improving your brand image, to ascertain the most valuable products/services that you have and to see where you fit in the marketplace.
A massive telemarketing Market Research campaign can quickly, and effectively, provide you with the vital information needed to transform your company into a thriving business that is in step with current market needs.
We are highly-trained to uncover both quantitative and qualitative data, including industry insights and anecdotal feedback that can go a long way towards helping you enhance your business. Our research team is led internally by Dr. Rhona Ní Chearbhaill, who is a PhD Research graduate from NUIG.
Of course, Market Research is as much about being able to analyse feedback as it is about gathering that feedback. This is why we call ourselves a ‘Telemarketing 2.0’ company – the modern face of telephone marketing. Our ability to intelligently scope and present feedback can make all the difference in a company’s strategic planning.